Brocli

Brocli is a safe space for creative minds.

Growing up, we were told to enjoy our youth because we'd have to work later. Then came a culture telling us the opposite: lock in now so you can enjoy later. We never really understood why you couldn't do both.

Brocli was born out of a burning desire to create something while we're young, but most of all do it together. Through clothing and experiences, we want to build a community that shares that mindset.

Creating instead of only consuming. Breaking the mould instead of living mundanely. And paving our own path without sacrificing the fun along the way.

No fashion degree, no investors, no master plan. Just an idea between university students that started through a phone screen and grew across Europe.

An iPhone autocorrect turned Bocconi into broccoli, and broccoli eventually became Brocli. Funnily enough, in Italian, a broccolone is a bit of a fool — the clumsy, goofy type, sometimes hopelessly flirty. Not a bad fit for our founders, especially considering we launched on Valentine's Day.

We're still figuring things out, creating as we go, and enjoying the process. Maybe that's the whole point.

Far From Ordinary.